Overview

When your campaigns run across email, LinkedIn, and iMessage, 1eyeᴬᴵ captures the message activity, groups it into conversations, classifies intent when available, and helps your team understand which target contacts need follow-up.

Use Conversations to review replies, understand intent, inspect message history, filter by channel or status, and prioritize the conversations that matter most.

What Conversations are for

Conversations help your team answer:

Who responded, what did they say, and what should we do next

Who responded, what did they say, and what should we do next

Who responded, what did they say, and what should we do next

Campaigns create activity across multiple channels.

Conversations organize that activity so your team can:

1. Review replies from target contacts

2. See message history across channels

3. Understand conversation intent

4. Identify positive, neutral, and negative responses

5. Review drafts, discarded messages, and not delivered messages

6. Search for specific conversations

7. Filter conversations by channel, direction, intent, status, campaign, company, and date

8. Prioritize follow-up

9. Improve future campaigns based on real replies

Why Conversations matter

Signals tell you who is active.

Campaigns tell you who you engaged.

Conversations tell you who is responding.

This is where outreach turns into action.

A good Conversations workflow helps your team:

1. Follow up with interested target contacts

2. Avoid continuing outreach to contacts who are not interested

3. Understand why contacts are interested or not interested

4. Spot campaign quality issues

5. Learn which channels are working

6. Improve targeting, messaging, and workflows

Conversation views

The Conversations section includes multiple views.

Use the Overview when you want the full picture.

Use channel-specific views when you want to inspect one channel.

Use Conversation Intent when you want to prioritize follow-up by response quality.

Conversation categories

The left navigation groups conversations by outcome and message state.

Common categories include:

These categories help your team move faster.

For example, start with Positive conversations when you want to follow up on interested contacts.

Review Not Delivered when you want to fix channel or contact data issues.

All conversations

All shows the full conversation list.

Use All when you want to review everything happening across channels.

All may include:

1. Email conversations

2. LinkedIn conversations

3. iMessage conversations

4. Incoming replies

5. Outgoing messages

6. Campaign-driven conversations

7. Drafts, discarded, and not delivered messages when available

All is the best starting point when you are not sure where a conversation lives.

Positive conversations

Positive conversations are replies that show interest.

A positive conversation may include:

1. A meeting request

2. A pricing question

3. A request for more information

4. A referral to another person

5. A request to follow up later

6. A product or support question

Positive conversations should usually be reviewed quickly.

Examples:

Can we set up a 20 minute call

Can we set up a 20 minute call

Can we set up a 20 minute call

Can you send pricing

Can you send pricing

Can you send pricing

This looks interesting. Who should join from our side

This looks interesting. Who should join from our side

This looks interesting. Who should join from our side

Neutral conversations

Neutral conversations are replies that are unclear or do not strongly indicate interest or disinterest.

A neutral conversation may include:

1. A vague reply

2. A short acknowledgement

3. A response that needs manual review

4. A message that does not clearly indicate next steps

Examples:

Thanks

Thanks

Thanks

Will take a look

Will take a look

Will take a look

Got it

Got it

Got it

Neutral conversations are worth reviewing because some may become positive with the right follow-up.

Negative conversations

Negative conversations are replies that indicate the contact is not interested or should not continue in the workflow.

A negative conversation may include:

1. No need

2. Budget issue

3. Competitor selected

4. Wrong person

5. Requested removal

6. Unsubscribe request

7. Not a fit

Examples:

We do not need this right now

We do not need this right now

We do not need this right now

We already use another vendor

We already use another vendor

We already use another vendor

Please remove me from your list

Please remove me from your list

Please remove me from your list

Negative conversations should be handled carefully.

If a contact asks not to be contacted, stop outreach.

Drafts

Drafts are messages that were created but not sent.

Use Drafts to review messages before they go out.

Drafts are useful when your team wants to:

1. Review AI-generated messages

2. Approve outbound messages

3. Edit content before sending

4. Check personalization

5. Avoid sending incomplete messages

Discarded

Discarded messages are messages that were generated or prepared but not used.

Use Discarded to understand what was rejected and why.

Discarded messages can help your team improve:

1. Messaging quality

2. Workflow rules

3. Personalization logic

4. Campaign setup

5. Approval process

Not Delivered

Not Delivered shows messages that could not be delivered.

This may happen because of:

1. Invalid email

2. Missing or unreachable mailbox

3. LinkedIn delivery issue

4. iMessage or SMS delivery issue

5. Disconnected sender

6. Channel limit

7. Contact data issue

8. Compliance or exclusion rule

Review Not Delivered when campaign activity is lower than expected or when you need to clean contact data.

Conversation list

The conversation list shows individual conversations.

Each conversation may include:

1. Target contact

2. Target contact company

3. Channel

4. Campaign

5. Last message date

6. Intent score

7. Intent status

8. Intent reason

9. Message preview

10. Conversation count or message count

Use the list to quickly scan conversations and decide which one to open.

Conversation detail

When you open a conversation, you can see the full message thread.

Conversation detail may include:

1. Target contact

2. Contact title

3. Contact LinkedIn profile

4. Company

5. Company website

6. ICP match

7. Persona match

8. Intent score

9. Intent status

10. Intent reason

11. Campaign

12. Message history

13. Incoming and outgoing messages

14. Channel labels

This gives your team the context needed to follow up properly.

One conversation can include many messages

A conversation is not always a single message.

One conversation can include many messages inside it.

For example, a single conversation may include:

1. Intro email

2. Email reply

3. LinkedIn connection request

4. LinkedIn message

5. iMessage follow-up

6. Contact response

7. Manual follow-up

This helps your team see the thread in context instead of reviewing isolated events.

Channels

Conversations can come from multiple channels.

Supported conversation channels may include:

1. Email

2. LinkedIn

3. iMessage

4. SMS fallback from iMessage lines when iMessage is not available

Channel labels help you understand where each message happened.

Direction

Conversation messages can be inbound or outbound.

Direction is useful when reviewing who responded and what happened next.

Conversation Intent

Conversation Intent helps classify replies so your team can prioritize follow-up.

Intent may include:

1. Intent status

2. Intent reason

3. Intent score

Intent helps you quickly understand whether a conversation is worth pursuing, needs review, or should be stopped.

Intent status

Intent status describes the overall meaning of the conversation.

Common intent statuses include:

Use Positive first when prioritizing follow-up.

Use Negative to stop or clean up outreach.

Use Neutral to review ambiguous replies.

Intent reason

Intent reason explains why a conversation was classified a certain way.

Positive reasons may include:

Negative reasons may include:

Intent score

Intent score helps indicate confidence in the intent classification.

A higher score means stronger confidence in the detected intent.

Example:

Intent Score: High
Intent Status: Positive
Reason: Meeting

Intent Score: High
Intent Status: Positive
Reason: Meeting

Intent Score: High
Intent Status: Positive
Reason: Meeting

Use intent score to prioritize which conversations need attention first.

How intent affects follow-up

Conversation Intent helps your team decide what to do next.

For example:

Contact and company status updates

Conversation Intent can help update contact and company status.

For example:

1. If a contact shows positive intent, the contact may be marked as Engaged.

2. If a contact asks to be removed, the contact should be marked as Excluded.

3. If a company clearly has no need or chose a competitor, the company may be excluded depending on your workflow.

4. If the contact is the wrong person, only that contact may be excluded while the company can still be valid.

This keeps your targeting clean and prevents repeated outreach to people who should not be contacted.

Special cases

Some messages should not be treated as real conversation intent.

Examples include:

1. Out-of-office replies

2. Vacation autoresponders

3. Bounce messages

4. Delivery failures

5. Automated system responses

6. Non-human replies

These messages may still matter operationally, but they should not be treated the same as a real human reply.

Out-of-office replies

An out-of-office reply is not the same as interest or disinterest.

If a return date is available, follow up after the contact returns.

If no return date is available, use your team’s follow-up policy.

Do not treat an out-of-office reply as a positive or negative conversation by itself.

Bounce and delivery failure

A bounce is a delivery signal, not conversation intent.

If a message bounces, the contact data may need cleanup.

Review the contact before trying again.

Search conversations

Conversations can be searched.

Use search to find:

1. A target contact

2. A company

3. A campaign

4. A message

5. A channel

6. A keyword from a reply

Examples:

Oscar
Sycamores
pricing
meeting
LinkedIn

Oscar
Sycamores
pricing
meeting
LinkedIn

Oscar
Sycamores
pricing
meeting
LinkedIn

Search is useful when you know what you are looking for and want to jump directly into the conversation.

Conversation filters

Conversations can be filtered.

Common filters include:

1. Channels

2. Direction

3. Intent Status

4. Intent Reason

5. Intent Score

6. Status

7. Record Status

8. Email ID

9. Campaign

10. Company

11. Updated Date

Use filters when the conversation list is large or when you want to focus on a specific segment.

Filter by Channels

Use Channels to filter conversations by where the messages happened.

Examples:

1. Email

2. LinkedIn

3. iMessage

This helps you review channel-specific activity.

Filter by Direction

Use Direction to filter by incoming or outgoing messages.

Examples:

1. Incoming

2. Outgoing

This is useful when you want to focus on actual replies from target contacts.

Filter by Intent Status

Use Intent Status to filter conversations by positive, neutral, or negative intent.

Examples:

1. Positive

2. Neutral

3. Negative

Use Positive when you want to prioritize follow-up.

Use Negative when you want to review opt-outs, disqualifications, or poor-fit responses.

Filter by Intent Reason

Use Intent Reason to filter by the reason behind the classification.

Examples:

1. Meeting

2. Pricing

3. Info

4. Later

5. Referral

6. Competitor

7. Budget

8. No Need

9. Wrong Persona

10. Requested Remove

This helps your team group similar follow-up actions.

Filter by Intent Score

Use Intent Score to focus on high-confidence or lower-confidence conversations.

For example:

1. High intent score conversations may be good follow-up priorities.

2. Lower intent score conversations may need manual review.

Filter by Status

Use Status to filter conversations by message or conversation state.

Examples may include:

1. Sent

2. Opened

3. Replied

4. Draft

5. Discarded

6. Not Delivered

Use this to review operational message status.

Filter by Record Status

Use Record Status to filter by whether the conversation record is active, archived, or otherwise managed in your workflow.

This helps keep your conversation list organized.

Filter by Email ID

Use Email ID when you need to find conversations tied to a specific email address.

This is useful for support, troubleshooting, or reviewing all activity connected to one email.

Filter by Campaign

Use Campaign to see conversations from a specific campaign.

This is useful when you want to answer:

1. Which contacts replied to this campaign?

2. Which replies were positive?

3. Which replies were negative?

4. Which conversations need follow-up?

5. Which campaign generated not delivered messages?

Filter by Company

Use Company to see conversations tied to a specific target company.

This helps you understand account-level conversation history.

For example, multiple contacts at the same company may have replied across different channels.

Filter by Updated Date

Use Updated Date to find recently updated conversations.

This helps you review:

1. New replies

2. Recent campaign activity

3. Conversations updated today

4. Conversations from a specific time period

Apply filters

After selecting filters, select Apply Filters.

The conversation list will update to show matching records.

Clear filters

Use Clear Selection to remove filters and return to the full conversation list.

This is helpful when the conversation list looks empty or you cannot find a conversation you expected to see.

Recommended daily workflow

Use this workflow to manage conversations each day.

1. Open Conversations

2. Start with Positive

3. Review meeting, pricing, info, later, and referral replies

4. Follow up on high-intent conversations first

5. Review Neutral conversations that need manual judgment

6. Review Negative conversations for exclusions or cleanup

7. Check Not Delivered for contact data issues

8. Search for specific contacts or companies if needed

9. Use filters for campaign, channel, or intent

10. Update follow-up actions as needed

Recommended campaign follow-up workflow

Use this workflow after a campaign launches.

1. Open Conversations

2. Filter by Campaign

3. Review Positive conversations

4. Follow up on meeting and pricing replies first

5. Review referral replies and identify the right next contact

6. Review later replies and schedule follow-up

7. Review Neutral replies manually

8. Review Negative replies and stop outreach where needed

9. Check Not Delivered messages

10. Use the learnings to improve the campaign workflow

Recommended troubleshooting workflow

Use this workflow when conversation data looks wrong.

1. Search for the target contact

2. Check the campaign

3. Check the channel

4. Review message direction

5. Check intent status and reason

6. Review message history

7. Confirm whether the reply is human or automated

8. Check whether the message was delivered

9. Check whether filters are hiding results

10. Clear filters and search again if needed

Best practices

1. Start with Positive conversations
   These are usually the highest-priority replies.

2. Use intent reason for routing
   Meeting, pricing, info, later, and referral need different follow-up actions.

3. Do not ignore Neutral replies
   Some neutral replies can turn into opportunities with the right response.

4. Respect negative replies
   If someone asks to be removed, stop outreach.

5. Review Not Delivered regularly
   Delivery issues often point to data quality or channel setup problems.

6. Use filters before manual review
   Filter by campaign, channel, intent, or company to make review faster.

7. Look at the full message history
   One reply may not tell the whole story.

8. Use company context
   Review the target company, ICP, and campaign before replying.

9. Use persona context
   Review the target contact’s role and persona before replying.

10. Keep follow-up timely
    Positive replies get colder the longer they sit.

11. Treat automated replies differently
    Out-of-office replies, bounces, and system messages are not the same as human intent.

12. Use Conversations to improve campaigns
    Replies show which messages, channels, ICPs, and personas are working.

Troubleshooting

I do not see a conversation I expected

Check:

1. Filters are not hiding it

2. The campaign is selected correctly

3. The contact is in the right workspace

4. The channel is correct

5. The message had time to process

6. The conversation exists under another category

7. Search by contact, company, or email

A reply is not showing

Check:

1. The channel is connected

2. The reply came to the connected mailbox, LinkedIn account, or iMessage line

3. The reply had time to process

4. Filters are not hiding incoming messages

5. The conversation is connected to the campaign

Intent looks wrong

Review the full conversation.

Intent classification depends on the message content. If a reply is vague, automated, or ambiguous, manual review may be needed.

A conversation is marked Negative but only the person is wrong

If the contact is the wrong person, exclude that contact and find the right target contact.

You may not need to exclude the whole company.

A conversation is marked Not Delivered

Review:

1. Contact email, LinkedIn, or phone data

2. Sender connection

3. Channel availability

4. Contact status

5. Campaign workflow

6. Console failures

I only want inbound replies

Use the Direction filter and select Incoming.

I only want one campaign’s conversations

Use the Campaign filter.

I only want one company’s conversations

Use the Company filter.

I only want high-intent replies

Use Intent Status and Intent Score filters.

I see out-of-office replies

Do not treat out-of-office replies as real intent by themselves.

Schedule follow-up based on the return date when available.

FAQ

What are Conversations?

Conversations are message threads from email, LinkedIn, iMessage, and SMS fallback activity.

Can one conversation have multiple messages?

Yes. One conversation can include many messages across the same or different channels.

What channels appear in Conversations?

Conversations may include Email, LinkedIn, iMessage, and SMS fallback messages when available.

What is Conversation Intent?

Conversation Intent classifies a conversation so your team can understand whether the target contact is positive, neutral, or negative.

What is Intent Reason?

Intent Reason explains why a conversation was classified a certain way, such as meeting, pricing, info, later, referral, competitor, budget, no need, wrong persona, or requested remove.

What is Intent Score?

Intent Score indicates confidence in the intent classification.

What is Positive?

Positive means the conversation shows interest or willingness to continue.

What is Neutral?

Neutral means the conversation is unclear or does not strongly show interest or disinterest.

What is Negative?

Negative means the conversation shows disinterest, disqualification, or a request to stop outreach.

What are Drafts?

Drafts are messages that were created but not sent.

What are Discarded messages?

Discarded messages are messages that were prepared but not used.

What are Not Delivered messages?

Not Delivered messages are messages that could not be delivered.

Can I search conversations?

Yes. Use search to find contacts, companies, campaigns, channels, or keywords.

Can I filter conversations?

Yes. You can filter by channel, direction, intent status, intent reason, intent score, status, record status, email ID, campaign, company, and updated date.

Should I start with All or Positive?

Start with Positive when you are doing follow-up. Use All when you need the complete view.

What should I do with requested remove replies?

Stop outreach and exclude the contact.

Are out-of-office replies intent?

No. Out-of-office replies are not real human buying intent by themselves.

Next step

Next, go to Conversation Intent to understand how 1eyeᴬᴵ classifies replies and helps your team prioritize follow-up.