iMessage

Unlike Email and LinkedIn, iMessage setup does not connect an existing user account directly. Instead, your team requests an iMessage line in 1eyeᴬᴵ. The line can be provisioned from an available pool or requested with a preferred 3-digit area code.

Once the line is provisioned by the 1eyeᴬᴵ team, it becomes available for campaign workflows.

Use iMessage to send text-based outreach, manage replies, track reads when available, and create Conversation Signals from iMessage engagement.

What iMessage is for

iMessage helps your team engage target contacts through iMessage-enabled lines.

Use iMessage when you want to:

1. Send iMessages to target contacts

2. Use iMessage inside campaign workflows

3. Send SMS fallback messages when the target contact does not have an iMessage-compatible device

4. Track reads when available

5. Capture replies

6. Create Conversation Signals from iMessage and SMS activity

7. Route replies by response intent when available

8. Combine iMessage with email and LinkedIn in multi-channel campaigns

9. Reach target contacts through a more direct channel when phone data is available

iMessage and SMS delivery

1eyeᴬᴵ sends through an iMessage-enabled line.

If the target contact has an iMessage-compatible device, such as an iPhone with iMessage enabled, the message can be delivered as an iMessage.

If the target contact does not have an iMessage-compatible device, or iMessage is not available for that phone number, the message may be delivered as SMS.

This means your team can still reach contacts who do not use iMessage, as long as the contact has a usable phone number and the line can deliver the message.

Delivery type may depend on:

1. The target contact’s device

2. Whether iMessage is enabled for the phone number

3. Carrier and phone number support

4. Message availability

5. Delivery conditions at the time of send

Before you begin

Before setting up iMessage, make sure:

1. Your workspace is on a paid plan that includes iMessage lines

2. iMessage is enabled in Settings → Engagement Channels

3. Users who will use iMessage are invited to the 1eyeᴬᴵ workspace

4. Target contacts have phone numbers when using iMessage campaigns

5. Your team knows whether it wants an available line or a preferred area code

iMessage lines must be provisioned before they can be used in workflows.

Where to manage iMessage

Admins can enable iMessage from Engagement Channels.

1. Open your 1eyeᴬᴵ workspace

2. Go to Settings

3. Select Engagement Channels

4. Select iMessage

5. Turn iMessage Enabled

6. Follow the setup guidance shown on the page

Once iMessage is enabled, users or admins can request an iMessage line from the user settings.

iMessage setup has two parts

iMessage setup has two layers:

1. Workspace-level enablement
   An admin enables iMessage in Settings → Engagement Channels.

2. Line request and provisioning
   A user or admin requests an iMessage-enabled line. 1eyeᴬᴵ provisions the line and notifies your team when it is ready.

A workspace can have iMessage enabled, but campaigns cannot use iMessage until at least one iMessage line is provisioned and connected.

Step 1: Enable iMessage in 1eyeᴬᴵ

An admin should first enable iMessage for the workspace.

1. Go to Settings

2. Select Engagement Channels

3. Select iMessage

4. Turn iMessage Enabled

When iMessage is enabled, 1eyeᴬᴵ shows the setup instructions for requesting iMessage lines.

Step 2: Open the user iMessage settings

To request or connect an iMessage line:

1. Open 1eyeᴬᴵ

2. Go to the user profile area

3. Select the user

4. Open the iMessage tab

5. Select Connect iMessage Line

This opens the iMessage line request modal.

Step 3: Choose a line option

When connecting an iMessage line, you can choose between two options:

Choose the option that fits your team’s needs.

Available Line

Choose Available Line when you want the fastest setup.

This option uses an available iMessage-enabled line that 1eyeᴬᴵ can provision for your workspace.

Use Available Line when:

1. You do not need a specific area code

2. You want the line provisioned faster

3. You are setting up iMessage for the first time

4. You want to start testing iMessage workflows quickly

Available lines are typically provisioned in under 24 hours.

Custom Line

Choose Custom Line when you want to request a line with a preferred 3-digit area code.

For example:

650

650

650

Use Custom Line when:

1. You want the line to match a preferred geography

2. Your team wants a familiar local area code

3. Your GTM motion is region-specific

4. You want more control over the line identity

Custom lines are typically provisioned in under 48 hours.

Custom area code availability may depend on line availability.

Step 4: Submit the iMessage line request

After selecting the line option:

1. Choose Available Line or Custom Line

2. If using Custom Line, enter the preferred 3-digit area code

3. Select Connect

4. 1eyeᴬᴵ creates the line request

5. The line moves into Pending status

The line is not ready immediately. It must be provisioned by the 1eyeᴬᴵ team.

Step 5: Wait for provisioning

After the request is submitted, the iMessage line shows as:

Pending

Pending

Pending

Pending means the line has been requested and is being provisioned.

Typical provisioning times:

During this time, the line cannot be used in campaign workflows yet.

Step 6: Get notified when the line is ready

Once the iMessage line is provisioned, 1eyeᴬᴵ will notify you by email.

The line status will update from:

Pending

Pending

Pending

to:

Connected

Connected

Connected

After the line is connected, it becomes available for campaign workflows.

Step 7: Confirm the iMessage line is connected

Once connected, the iMessage tab may show:

1. iMessage line

2. Connected status

3. New conversations per day

4. Line type

5. Created date

6. Updated date

7. Line menu

Example:

These fields help your team understand whether the iMessage line is ready for campaign workflows.

iMessage line statuses

An iMessage line may show different statuses.

Use the status to understand whether the line can be used.

Pending status

Pending means the iMessage line request has been submitted but provisioning is not complete yet.

A pending line may show:

1. Pending status

2. New conversations per day limit

3. Line type

4. Created date

5. Updated date

You do not need to resubmit the request while it is pending.

Once the line is ready, 1eyeᴬᴵ will update the status and notify you by email.

Connected status

Connected means the iMessage line is ready to use.

A connected line can be selected in campaign workflows, depending on plan limits, user permissions, contact data, and campaign setup.

Before launching iMessage campaigns, confirm:

1. iMessage is enabled

2. The line shows Connected

3. Target contacts have phone numbers

4. Contacts are in Target status

5. The target list is ready

6. The campaign includes iMessage steps

Line type

An iMessage line may show a line type.

Common line type:

Dedicated

Dedicated

Dedicated

A dedicated line is assigned for your workspace or user and can be used in campaign workflows once connected.

New conversations per day

iMessage lines may show a daily new conversation limit.

Example:

New conversations per day: 50

New conversations per day: 50

New conversations per day: 50

This helps control how many new iMessage or SMS conversations can be started from the line each day.

Use this limit carefully. Do not treat it as a target to max out every day.

Why iMessage limits matter

iMessage limits help your team:

1. Avoid over-sending

2. Keep outreach controlled

3. Reduce spam-like behavior

4. Protect line quality

5. Improve campaign quality

6. Manage replies more effectively

7. Keep multi-channel workflows balanced

A better approach is to use iMessage for high-fit target contacts where the message is timely and relevant.

Plan limits

iMessage lines are available on paid plans.

If you need more iMessage lines, upgrade to a plan with higher iMessage limits.

How iMessage connects to campaigns

Once an iMessage line is connected, campaigns can use it for iMessage steps.

Campaign workflows may include:

1. Send iMessage

2. Send SMS fallback when iMessage is not available for the target contact

3. Wait

4. Track read when available

5. Capture reply

6. Send follow-up

7. Stop on reply

8. Branch based on reply or intent when available

9. Continue to email or LinkedIn when available

iMessage can be used as a standalone channel or as part of a multi-channel campaign.

How iMessage creates Conversation Signals

iMessage activity can create Conversation Signals.

iMessage and SMS Conversation Signals may include:

1. iMessage sent

2. SMS sent when iMessage is not available

3. iMessage read when available

4. Reply received

5. Follow-up sent

6. Positive intent when available

7. Neutral intent when available

8. Negative intent when available

9. Not delivered when available

Conversation Signals help your team understand which target contacts are engaging and which replies need follow-up.

iMessage replies and intent

When a target contact replies to an iMessage or SMS, 1eyeᴬᴵ may classify the reply intent when available.

Common intent categories include:

Use intent to prioritize follow-up.

A positive reply from a target persona at an ICP-matched company should usually be reviewed quickly.

Recommended setup workflow

Use this workflow when setting up iMessage for the first time.

1. Confirm your workspace is on a paid plan

2. Go to Settings → Engagement Channels

3. Enable iMessage

4. Invite users who will use iMessage

5. Open the user profile

6. Go to the iMessage tab

7. Select Connect iMessage Line

8. Choose Available Line or Custom Line

9. Enter a 3-digit area code if using Custom Line

10. Select Connect

11. Wait for the line to show Pending

12. Watch for the email notification from 1eyeᴬᴵ

13. Confirm the line shows Connected

14. Use the connected line in campaign workflows

Recommended campaign workflow

Use this workflow when preparing to use iMessage in campaigns.

1. Build or select a Target List

2. Review target companies

3. Review target contacts

4. Confirm contacts are in Target status

5. Confirm contacts have phone numbers

6. Confirm iMessage is enabled

7. Confirm the iMessage line shows Connected

8. Review the new conversations per day limit

9. Add iMessage steps to the campaign workflow

10. Review message content

11. Launch the campaign when ready

Best practices

1. Request iMessage early
   Provisioning can take 24–48 hours, so request the line before you need it for a campaign.

2. Use Available Line for fastest setup
   Choose Available Line when you do not need a specific area code.

3. Use Custom Line for area code preference
   Choose Custom Line when a specific 3-digit area code matters.

4. Wait for Connected status
   Do not build a campaign assuming the line is ready while it is still Pending.

5. Watch for the email notification
   1eyeᴬᴵ will notify you when the line is provisioned.

6. Understand SMS fallback
   If the target contact does not have an iMessage-compatible device, the message may be sent as SMS.

7. Use iMessage for high-fit contacts
   iMessage is direct. Use it thoughtfully with relevant target contacts.

8. Confirm phone availability
   Contacts need phone numbers before they can be used in iMessage workflows.

9. Review contact status
   Only use contacts in Target status for campaign outreach.

10. Respect daily limits
    Do not max out new conversation limits just because they are available.

11. Monitor replies quickly
    Replies can be high intent and should be reviewed quickly.

12. Use multi-channel workflows carefully
    Coordinate iMessage with email and LinkedIn instead of sending too much across every channel.

13. Keep messages concise
    iMessage and SMS work best when the message is clear, brief, and relevant.

14. Respect negative replies
    If a contact says they are not interested or asks not to be contacted, stop outreach.

Troubleshooting

I do not see iMessage in campaign workflows

Check:

1. iMessage is enabled in Settings → Engagement Channels

2. Your workspace is on a paid plan

3. An iMessage line has been requested

4. The line shows Connected

5. The campaign step supports iMessage

6. The user has permission to use the line

7. The target contacts have phone numbers

My iMessage line is Pending

Pending means the line is being provisioned.

Typical provisioning times:

1. Available Line, under 24 hours

2. Custom Line, under 48 hours

You will be notified by email when the line is connected.

My iMessage line is still pending after 48 hours

Check:

1. Whether you requested a Custom Line

2. Whether the preferred area code is available

3. Whether you received an email from 1eyeᴬᴵ

4. Whether the line status changed after refreshing

5. Whether your workspace plan includes enough iMessage lines

If it is still pending, contact 1eyeᴬᴵ support.

I requested the wrong area code

If the line is still pending, contact 1eyeᴬᴵ support as soon as possible.

If the line is already provisioned, you may need to request a new custom line.

I cannot request another iMessage line

Check:

1. Your plan limit

2. Existing connected lines

3. Pending line requests

4. Whether iMessage is enabled

5. Your workspace role or permissions

If you need more iMessage lines, upgrade your plan.

iMessage is enabled but sending fails

Check:

1. The iMessage line is Connected

2. The user is active

3. The campaign is active

4. The contact has a phone number

5. The contact status is Target

6. The line is within daily limits

7. The message content is complete

8. The target list is connected to the campaign

Message is sent as SMS instead of iMessage

This can happen when iMessage is not available for the target contact.

Common reasons include:

1. The target contact does not use an iPhone

2. The target contact has iMessage disabled

3. The phone number is not registered with iMessage

4. iMessage delivery is unavailable at the time of send

5. The device or carrier falls back to SMS

The message can still be delivered as SMS when available.

iMessages are not sending at the expected time

Check:

1. Campaign timing

2. User sending schedule if used

3. Timezone

4. Selected sending days

5. Daily new conversation limit

6. Contact-level workflow rules

7. Whether the line is Connected

I do not see iMessage reads

Read tracking may depend on availability and recipient behavior.

Some reads may not appear because of:

1. Recipient settings

2. Device behavior

3. iMessage read receipt settings

4. SMS fallback

5. Delivery limitations

6. Tracking availability

Read signals are useful, but replies are usually more important.

I do not see replies

Check:

1. The line is Connected

2. The recipient replied to the iMessage or SMS line

3. The reply had time to process

4. Filters are not hiding Conversation Signals

5. The conversation is connected to the campaign workflow

A contact should not receive iMessages or SMS

Do not include the contact in outreach.

Review whether the contact should be:

1. Removed from the target list

2. Marked Excluded

3. Added to exclusions at the company level if appropriate

Excluded contacts should not receive outreach.

FAQ

What does the iMessage channel do?

iMessage lets your team use iMessage-enabled lines in campaign workflows.

Where do I enable iMessage?

Admins can enable iMessage in Settings → Engagement Channels.

Is iMessage available on the Free Plan?

No. iMessage lines are available on paid plans.

How many iMessage lines are included by plan?

Launch includes 1 iMessage line. Growth includes 2 iMessage lines. Scale includes 5 iMessage lines. Free includes 0.

Do I connect my personal iMessage account?

No. You request an iMessage-enabled line in 1eyeᴬᴵ.

What is an Available Line?

An Available Line uses an available iMessage-enabled line from 1eyeᴬᴵ and is typically provisioned in under 24 hours.

What is a Custom Line?

A Custom Line lets you request a new iMessage-enabled line with a preferred 3-digit area code and is typically provisioned in under 48 hours.

Can I choose the area code?

Yes. Choose Custom Line and enter the preferred 3-digit area code.

Is the area code guaranteed?

Area code availability may depend on line availability.

What happens after I request a line?

The line moves to Pending while 1eyeᴬᴵ provisions it.

How long does provisioning take?

Available Lines are typically provisioned in under 24 hours. Custom Lines are typically provisioned in under 48 hours.

How will I know when the line is ready?

1eyeᴬᴵ will notify you by email when the line is provisioned.

What does Pending mean?

Pending means the line has been requested and is being provisioned.

What does Connected mean?

Connected means the iMessage line is active and can be used in campaign workflows.

Can I use iMessage while the line is Pending?

No. The line must show Connected before it can be used in campaign workflows.

What data do contacts need for iMessage?

Contacts need phone numbers before they can be used in iMessage workflows.

What happens if the target contact does not have an iPhone?

If the target contact does not have an iMessage-compatible device, the message may be sent as SMS.

What happens if iMessage is disabled for the target contact?

If iMessage is not available for that phone number, the message may be sent as SMS.

Can SMS replies create signals?

Yes. Replies to messages sent through the iMessage line can create Conversation Signals when available.

Can iMessage create signals?

Yes. iMessage activity can create Conversation Signals such as sent, read, reply, and response intent when available.

Can 1eyeᴬᴵ classify iMessage or SMS replies?

Yes, when available. Replies may be classified as positive, neutral, negative, or not delivered.

What should I check before launching an iMessage campaign?

Check that iMessage is enabled, the line is Connected, contacts have phone numbers, contacts are in Target status, limits are available, and the target list is ready.

Next step

Next, go to Campaigns Overview to learn how to use Email, LinkedIn, and iMessage inside campaign workflows.