Targets

Target Lists

Target Lists bring target companies, target contacts, workflows, and campaigns together into one focused GTM audience.

Target Lists

Target Lists bring target companies, target contacts, workflows, and campaigns together into one focused GTM audience.

In 1eyeᴬᴵ, a Target List is where targeting becomes actionable. It is the workspace for building, reviewing, enriching, and preparing the companies and contacts you want to use in campaigns.

Use Target Lists to organize companies, source contacts, review audience quality, connect campaigns, track list readiness, and keep your GTM motion focused.

What Target Lists are for

Target Lists help your team answer:

Which companies and contacts should we use for this GTM motion
Which companies and contacts should we use for this GTM motion
Which companies and contacts should we use for this GTM motion

A Target List can represent a segment, campaign audience, signal-based follow-up list, event list, vertical list, imported account list, or any focused group of companies and contacts your team wants to pursue.

Use Target Lists to:

  1. Organize companies and contacts into focused audiences

  2. Build lists from ICPs, personas, signals, or imports

  3. Source companies by ICP

  4. Source contacts by persona

  5. Import companies or contacts by CSV

  6. Review company and contact counts

  7. Enrich selected records

  8. Connect campaigns to the right audience

  9. Track list status

  10. Keep files and notes attached to the list

Why Target Lists matter

Signals show activity.

ICPs define the companies you care about.

Personas define the people you want to engage.

Target Lists bring those pieces together.

A clean Target List helps your team move from:

We have companies and contacts
We have companies and contacts
We have companies and contacts

to:

We have a focused audience ready for campaign execution
We have a focused audience ready for campaign execution
We have a focused audience ready for campaign execution

Without Target Lists, companies and contacts can become scattered across sources, imports, signals, and campaigns.

With Target Lists, your team has one place to manage the audience and the workflow.

What a Target List contains

A Target List may include:

  1. Details
    Basic list information, status, owner, created date, updated date, and list context.

  2. Workflow
    The list-building workflow, including how companies and contacts were added.

  3. Companies
    Target companies included in the list.

  4. Contacts
    Target contacts included in the list.

  5. Campaigns
    Campaigns connected to the list.

  6. Files
    Supporting CSVs, imports, or related files.

  7. Notes
    Team notes, context, assumptions, or next steps.

Target List structure

A Target List gives your team a structured way to manage a GTM audience.

Tab

What it does

Details

Shows list information and context.

Workflow

Shows how companies and contacts are being added, sourced, imported, or enriched.

Companies

Shows companies inside the list.

Contacts

Shows contacts inside the list.

Campaigns

Shows campaigns connected to the list.

Files

Stores supporting files or imports.

Notes

Stores team context and follow-up notes.

Target List statuses

Target Lists can move through different statuses.

Status

What it means

Draft

The list is still being built or reviewed.

Enriching

Companies or contacts are being enriched.

Ready

The list is ready to use in campaigns.

Use status to understand where the list is in the build process.

Draft status

Use Draft when the list is still being built.

A list may be in Draft when:

  1. Companies are still being selected

  2. Contacts are still being sourced

  3. Imported data still needs review

  4. ICP or persona fit still needs validation

  5. The audience is not ready for campaigns yet

Draft lists should be reviewed before launch.

Enriching status

Use Enriching when companies or contacts are being enriched.

A list may be in Enriching when:

  1. Company data is being completed

  2. Contact data is being completed

  3. Emails are being added or validated

  4. Phone numbers are being added or validated

  5. LinkedIn profiles are being added or reviewed

  6. Additional context is being prepared

Wait for enrichment to complete before using the list in a campaign.

Ready status

Use Ready when the list is clean enough to use.

A Ready list should have:

  1. Relevant companies

  2. Relevant contacts

  3. Clear persona and ICP fit

  4. Enough contact data for the channels you plan to use

  5. No obvious poor-fit records

  6. No excluded companies or contacts

  7. Campaign-ready audience quality

Ready does not mean the list is perfect. It means the list is ready for the next GTM step.

How companies get into a Target List

Companies can be added to a Target List in different ways.

Common methods include:

  1. Import Companies
    Upload a CSV of companies you already have.

  2. Source Companies
    Use 1eyeᴬᴵ to source companies based on ICPs.

  3. Signals by Company
    Select companies that are already showing activity.

  4. Master Target Companies
    Select existing companies from your workspace and add them to one or more target lists.

This gives your team flexibility. You can start from your own data, use 1eyeᴬᴵ to find new companies, or build lists from companies already showing signal activity.

How contacts get into a Target List

Contacts can be added to a Target List in different ways.

Common methods include:

  1. Import Contacts
    Upload a CSV of contacts you already have.

  2. Source Contacts
    Use 1eyeᴬᴵ to source contacts based on personas.

  3. Signals by Contact
    Select contacts that are already showing activity.

  4. Source contacts from companies
    Start with companies in the list, then source relevant personas inside those companies.

  5. Master Target Contacts
    Select existing contacts from your workspace and add them to one or more target lists.

A strong list usually has both the right companies and the right contacts.

Workflow

The Workflow tab shows how the Target List is being built.

A workflow can include steps for:

  1. Adding companies

  2. Importing companies

  3. Sourcing companies by ICP

  4. Selecting companies from signals

  5. Enriching companies

  6. Adding contacts

  7. Importing contacts

  8. Sourcing contacts by persona

  9. Selecting contacts from signals

  10. Enriching contacts

  11. Preparing the list for campaign use

The workflow helps your team understand:

  1. What has already happened

  2. What is still missing

  3. Which records were imported

  4. Which records were sourced

  5. Which records came from signals

  6. Whether companies or contacts are enriched

  7. Whether the list is ready

Company step

The company step defines which businesses belong in the list.

Companies may be:

  1. Imported from a CSV

  2. Sourced by ICP

  3. Selected from company signals

  4. Added from the master company pool

Inside the company step, your team should check:

  1. Are the companies relevant?

  2. Do they match the right ICP?

  3. Are poor-fit companies removed?

  4. Are excluded companies avoided?

  5. Do the companies have enough context?

  6. Do the companies need contacts sourced?

Contact step

The contact step defines which people belong in the list.

Contacts may be:

  1. Imported from a CSV

  2. Sourced by persona

  3. Selected from contact signals

  4. Sourced from companies in the list

  5. Added from the master contact pool

Inside the contact step, your team should check:

  1. Do the contacts match the right personas?

  2. Do the contacts belong to the right companies?

  3. Do the contacts have email, phone, or LinkedIn data needed for the campaign?

  4. Are poor-fit contacts removed?

  5. Are excluded contacts avoided?

  6. Are contacts ready for engagement?

Enrichment

Enrichment helps complete company and contact data.

Company enrichment may add or improve:

  1. Company domain

  2. LinkedIn profile

  3. Industry

  4. Employee count

  5. Founded year

  6. Annual revenue when available

  7. Technologies when available

  8. ICP evaluation

Contact enrichment may add or improve:

  1. Job title

  2. Company

  3. LinkedIn profile

  4. Email

  5. Phone

  6. Persona evaluation

  7. Validation indicators when available

Use enrichment carefully. Enrich records you actually plan to use.

Companies tab

The Companies tab shows companies included in the Target List.

It may include:

  1. Company name

  2. LinkedIn profile

  3. ICP match

  4. Status

  5. Website

  6. Number of employees

  7. Founded year

  8. Annual revenue when available

  9. Industries

  10. Technologies when available

  11. Created date

  12. Updated date

Use the Companies tab to review account quality before campaign launch.

Contacts tab

The Contacts tab shows contacts included in the Target List.

It may include:

  1. Contact name

  2. LinkedIn profile

  3. Company

  4. Title

  5. Persona match

  6. Status

  7. Email

  8. Phone

  9. Created date

  10. Updated date

Use the Contacts tab to review person-level quality before campaign launch.

Campaigns tab

The Campaigns tab shows campaigns connected to the Target List.

Campaigns use the companies and contacts in the list as the audience for outreach.

Use the Campaigns tab to understand:

  1. Which campaigns use the list

  2. Whether the list is already being used

  3. Which audience is connected to which campaign

  4. Whether the list should be edited before launch

  5. Whether the list is still safe to update

Before connecting a list to a campaign, make sure the audience is clean.

Files tab

The Files tab stores supporting files related to the list.

Files may include:

  1. Company import CSVs

  2. Contact import CSVs

  3. Source files

  4. Event lists

  5. Partner lists

  6. Notes from external research

  7. Other supporting documents

Use Files to keep the source material attached to the audience.

Notes tab

The Notes tab stores team context.

Use Notes for:

  1. List goals

  2. Segment assumptions

  3. Campaign angle

  4. ICP or persona context

  5. Records to review later

  6. Known exclusions

  7. Follow-up instructions

  8. Team decisions

Good notes help your team understand why the list exists and how it should be used.

Target List details

The Details tab gives your team the basic context for the list.

Details may include:

  1. List name

  2. Status

  3. Owner or creator

  4. Created date

  5. Updated date

  6. Description or goal

  7. Related campaign context

Use clear names and descriptions so your team can quickly understand what the list is for.

Naming Target Lists

A good Target List name should explain the audience or GTM motion.

Good examples:

RevOps SaaS Pipeline
AI Data Infrastructure Accounts
Website Signals Follow-Up
Q2 LinkedIn Engaged Accounts
Healthcare CIO Outreach
Bay Area Founder List
RevOps SaaS Pipeline
AI Data Infrastructure Accounts
Website Signals Follow-Up
Q2 LinkedIn Engaged Accounts
Healthcare CIO Outreach
Bay Area Founder List
RevOps SaaS Pipeline
AI Data Infrastructure Accounts
Website Signals Follow-Up
Q2 LinkedIn Engaged Accounts
Healthcare CIO Outreach
Bay Area Founder List

Weak examples:

List 1
Test
New contacts
Campaign list
Companies
List 1
Test
New contacts
Campaign list
Companies
List 1
Test
New contacts
Campaign list
Companies

The name should help your team understand the list without opening it.

Target List counts

Target Lists show company and contact counts.

Counts help you understand list size and readiness.

Examples:

Count

What it tells you

Companies

Number of businesses in the list.

Contacts

Number of people in the list.

Campaigns

Number of campaigns connected to the list.

A list with companies but no contacts may still need contact sourcing.

A list with contacts but poor company fit should be reviewed before launch.

A list connected to campaigns should be edited carefully.

Search Target Lists

Use search to find a specific Target List.

Search is useful when you know the list name, segment, campaign, or theme.

Examples:

revops
saas
website signals
linkedin
q2
healthcare
revops
saas
website signals
linkedin
q2
healthcare
revops
saas
website signals
linkedin
q2
healthcare

Target List filters

You may be able to filter Target Lists by status.

Common list-level filters include:

  1. All

  2. Draft

  3. Ready

  4. Enriching

Use filters to quickly find lists that need review, lists being enriched, or lists ready for campaigns.

All

Use All to view every Target List in the workspace.

This is useful when you want to see all active, draft, enriching, and ready lists together.

Draft

Use Draft to find lists that still need work.

Draft lists may need:

  1. More companies

  2. More contacts

  3. Enrichment

  4. ICP review

  5. Persona review

  6. Cleanup before campaign launch

Enriching

Use Enriching to find lists that are still being prepared.

These lists may have company or contact data being completed.

Do not launch campaigns from an enriching list until the data is ready.

Ready

Use Ready to find lists that are ready for campaign use.

Ready lists should still be reviewed before high-volume outreach, but they are intended to be usable.

Adding a new Target List

Use Add to create a new Target List.

When creating a list, use a name that describes:

  1. Segment

  2. ICP

  3. Persona

  4. Channel

  5. Campaign goal

  6. Source

  7. Time period

Example:

RevOps SaaS Pipeline - Q2
RevOps SaaS Pipeline - Q2
RevOps SaaS Pipeline - Q2

This tells your team the list is for RevOps contacts at SaaS companies for a Q2 motion.

Importing companies

Use Import Companies when you already have a company list.

Common examples:

  1. Event attendee companies

  2. Partner account lists

  3. CRM exports

  4. Target account lists

  5. Customer expansion accounts

  6. Website signal exports

  7. Manually researched accounts

When importing companies, use the provided CSV template when available.

After import, review:

  1. Company names

  2. Websites

  3. ICP matches

  4. Status

  5. Duplicates

  6. Companies without contacts

Importing contacts

Use Import Contacts when you already have a contact list.

Common examples:

  1. Event attendee contacts

  2. CRM exports

  3. Webinar registrants

  4. Partner-sourced contacts

  5. Manually researched contacts

  6. Existing prospect lists

When importing contacts, use the provided CSV template when available.

After import, review:

  1. Contact names

  2. Companies

  3. Titles

  4. Personas

  5. Email availability

  6. Phone availability

  7. LinkedIn availability

  8. Status

  9. Duplicates

Source companies

Use Source Companies when you want 1eyeᴬᴵ to find companies based on ICPs.

This is useful when you know the type of company you want but do not already have a complete account list.

For example:

Find B2B SaaS companies that match our RevOps ICP
Find B2B SaaS companies that match our RevOps ICP
Find B2B SaaS companies that match our RevOps ICP

After sourcing companies, review:

  1. ICP match

  2. Industry

  3. Company size

  4. Website

  5. LinkedIn

  6. Technologies when available

  7. Whether the company should stay in the list

Source contacts

Use Source Contacts when you want 1eyeᴬᴵ to find contacts based on personas.

This is useful when you already have companies and need the right people inside those companies.

For example:

Find Revenue Operations Leaders inside the companies in this list
Find Revenue Operations Leaders inside the companies in this list
Find Revenue Operations Leaders inside the companies in this list

After sourcing contacts, review:

  1. Persona match

  2. Title

  3. Company

  4. Email availability

  5. Phone availability

  6. LinkedIn availability

  7. Whether the contact should stay in the list

Select companies from signals

Use Signals by Company when you want to build a list from companies already showing activity.

This is useful when you want to act on active businesses.

Examples of signal-based company lists:

  1. Companies that visited pricing

  2. Companies that submitted forms

  3. Companies that engaged on LinkedIn

  4. Companies that replied through a campaign

  5. Companies with multiple recent signals

  6. Companies that match an ICP

Signal-based lists are often stronger because they start from real activity.

Select contacts from signals

Use Signals by Contact when you want to build a list from contacts already showing activity.

This is useful when you want to act on active people.

Examples of signal-based contact lists:

  1. Contacts who visited high-intent pages

  2. Contacts who replied positively

  3. Contacts who accepted LinkedIn requests

  4. Contacts who read iMessages

  5. Contacts who engaged with LinkedIn posts

  6. Contacts who match a persona

Signal-based contact lists are useful for timely follow-up.

Add companies from the master company list

You can select companies from the master Target Companies page and add them to a Target List.

When adding companies, you may also select personas so 1eyeᴬᴵ knows which contacts to find inside those companies.

Use this when:

  1. Companies already exist in your workspace

  2. You want to reuse companies in a new list

  3. A company belongs in multiple GTM motions

  4. You want to build a list quickly from existing accounts

Add contacts from the master contact list

You can select contacts from the master Target Contacts page and add them to a Target List.

Use this when:

  1. Contacts already exist in your workspace

  2. You want to reuse contacts in a new list

  3. A contact belongs in multiple campaigns

  4. You want to build a role-specific or channel-specific list

Removing companies from a Target List

Inside a Target List, you can select companies and remove them from that list.

Use this when:

  1. A company was added by mistake

  2. A company is not a fit for the list

  3. A company belongs in another segment

  4. A company should not be part of the campaign audience

  5. A company has no relevant contacts

  6. A company should be excluded or archived instead

Removing a company from a list removes it from that list. It does not necessarily delete the company from the workspace.

Removing contacts from a Target List

Inside a Target List, you can select contacts and remove them from that list.

Use this when:

  1. A contact was added by mistake

  2. A contact is not a fit for the list

  3. A contact belongs in another segment

  4. A contact should not be part of the campaign audience

  5. A contact is missing required data

  6. A contact should be excluded or archived instead

Removing a contact from a list removes it from that list. It does not necessarily delete the contact from the workspace.

Exporting Target Lists

You can export companies or contacts from a Target List.

Use export when you want to:

  1. Share list data with your team

  2. Review records in a spreadsheet

  3. Send data to RevOps

  4. Compare list quality

  5. Review campaign readiness offline

  6. Back up a list view

  7. Prepare analysis or reporting

Before exporting, use filters and search to narrow the view.

For example, you may export:

  1. Companies in a specific list

  2. Contacts in a specific list

  3. Persona-matched contacts

  4. ICP-matched companies

  5. Contacts with email

  6. Contacts with phone

  7. Companies without contacts

How Target Lists connect to campaigns

Target Lists are the audience layer for campaigns.

A campaign uses the companies and contacts in a Target List to decide who should be engaged.

Before connecting a campaign, review:

  1. List status

  2. Company quality

  3. Contact quality

  4. ICP fit

  5. Persona fit

  6. Contact status

  7. Email, phone, and LinkedIn availability

  8. Exclusions

  9. Channel readiness

A campaign performs better when the Target List is focused and clean.

Campaign readiness checklist

Before using a Target List in a campaign, check:

  1. Is the list status Ready?

  2. Do the companies match the right ICPs?

  3. Do the contacts match the right personas?

  4. Are excluded companies removed?

  5. Are excluded contacts removed?

  6. Do contacts have the data needed for the campaign channel?

  7. Are companies without contacts resolved?

  8. Are duplicate records cleaned up?

  9. Is the campaign audience aligned with the message?

  10. Is the list connected to the right campaign?

Example Target List

Here is an example for Snowbricks.

Field

Example

Target List

RevOps SaaS Pipeline - Q2

Goal

Build a focused list of B2B SaaS companies with RevOps leaders

ICP

B2B SaaS Companies

Persona

Revenue Operations Leader

Companies

125

Contacts

430

Status

Ready

Campaign

RevOps Signal-Led Outreach

This list could include companies sourced by ICP, contacts sourced by persona, and additional companies or contacts selected from recent signals.

Common Target List examples

Target Lists can support many GTM motions.

Examples:

  1. ICP sourced list
    Companies sourced from a specific ICP.

  2. Persona sourced list
    Contacts sourced from a specific persona.

  3. Signal follow-up list
    Companies or contacts selected from recent signals.

  4. Website intent list
    Companies or contacts who visited high-intent website pages.

  5. LinkedIn engagement list
    Companies or contacts engaging with LinkedIn content or messages.

  6. Event list
    Companies or contacts from a conference, webinar, or event.

  7. Imported account list
    Companies imported from a CRM, spreadsheet, or research file.

  8. Expansion list
    Existing customers or accounts for upsell or cross-sell motions, if appropriate.

  9. Regional list
    Companies or contacts in a specific geography.

  10. Vertical list
    Companies or contacts in a specific industry.

Recommended workflow: build a list from ICP

Use this workflow when you know the type of company you want.

  1. Create a Target List

  2. Choose or review the ICP

  3. Source companies by ICP

  4. Review company fit

  5. Remove poor-fit companies

  6. Source contacts by persona

  7. Review contact fit

  8. Enrich selected records if needed

  9. Mark the list Ready

  10. Connect a campaign

Recommended workflow: build a list from persona

Use this workflow when you know the role you want to engage.

  1. Create a Target List

  2. Choose or review the persona

  3. Source contacts by persona

  4. Review company fit for each contact

  5. Remove poor-fit contacts

  6. Enrich selected records if needed

  7. Add or review companies

  8. Mark the list Ready

  9. Connect a campaign

Recommended workflow: build a list from signals

Use this workflow when you want to act on active companies or contacts.

  1. Open Signals

  2. Review companies or contacts showing activity

  3. Use ICP or persona filters

  4. Select strong targets

  5. Add them to a Target List

  6. Review companies and contacts inside the list

  7. Enrich records if needed

  8. Mark the list Ready

  9. Launch or connect a campaign with signal context

Recommended workflow: build a list from import

Use this workflow when you already have a list.

  1. Create a Target List

  2. Download the company or contact CSV template when available

  3. Add your data to the template

  4. Import the CSV

  5. Review imported records

  6. Check ICP and persona fit

  7. Enrich records if needed

  8. Remove bad records

  9. Mark the list Ready

  10. Connect a campaign

Recommended workflow: clean a Target List

Use this workflow when a list is too broad or not campaign-ready.

  1. Open the Target List

  2. Review the Companies tab

  3. Remove companies that are poor fit

  4. Filter for companies without contacts

  5. Source contacts where needed

  6. Review the Contacts tab

  7. Remove contacts that do not match personas

  8. Filter for missing channel data

  9. Export the cleaned view if needed

  10. Mark the list Ready when complete

Recommended workflow: connect a Target List to a campaign

Use this workflow when the audience is ready.

  1. Open the Target List

  2. Review list status

  3. Review companies

  4. Review contacts

  5. Confirm contact statuses are Target

  6. Confirm contact data exists for the campaign channels

  7. Confirm exclusions are handled

  8. Open the Campaigns tab

  9. Connect or create the campaign

  10. Launch when ready

Best practices

  1. Keep each list focused
    A focused list usually performs better than a broad list.

  2. Start with ICP and persona clarity
    Know which companies and people the list is for before building it.

  3. Use signals when possible
    Active companies and contacts are often stronger than cold records.

  4. Review companies before contacts
    In B2B, start by confirming account fit.

  5. Review contacts before campaigns
    Make sure the people match the persona and have the right channel data.

  6. Use enrichment only where it matters
    Enrich companies and contacts you plan to use.

  7. Remove poor-fit records
    Bad records hurt targeting and campaign performance.

  8. Use status to manage readiness
    Draft, Enriching, and Ready should reflect where the list actually stands.

  9. Use files and notes for context
    Keep imports, assumptions, and campaign notes attached to the list.

  10. Do not campaign from messy lists
    Clean the audience before launch.

  11. Reuse good lists carefully
    A strong list can support more than one campaign, but make sure the context still fits.

  12. Refine over time
    Use results, replies, and signal quality to improve future lists.

Troubleshooting

I do not see companies in my Target List

Check:

  1. Companies were imported, sourced, or selected

  2. You are viewing the correct Target List

  3. Filters are not hiding companies

  4. The company workflow step completed

  5. Companies were not removed from the list

I do not see contacts in my Target List

Check:

  1. Contacts were imported, sourced, or selected

  2. You are viewing the correct Target List

  3. Filters are not hiding contacts

  4. The contact workflow step completed

  5. Contacts were not removed from the list

My list has companies but no contacts

Source contacts by persona, import contacts, or select contacts from signals.

Companies are not enough for most campaigns. You need the right people inside those companies.

My list has contacts but the companies are poor fit

Review company ICP fit.

Remove poor-fit companies or contacts, tighten your ICP, or rebuild the list around better company criteria.

My list is stuck in Draft

Check whether the list still needs:

  1. Companies

  2. Contacts

  3. Enrichment

  4. Review

  5. Cleanup

  6. Campaign connection

My list is stuck in Enriching

Check whether enrichment is still running or whether some records could not be enriched.

Review companies and contacts to see what data is still missing.

I cannot connect a list to a campaign

Check:

  1. The list has contacts

  2. Contacts are in Target status

  3. Contacts have the required channel data

  4. The list is Ready

  5. You have the right workspace role

  6. The campaign channel is connected

Export has too much data

Filter before exporting.

Try filtering by:

  1. ICP

  2. Persona

  3. Status

  4. Company

  5. Title

  6. Has Email

  7. Has Phone

  8. Has LinkedIn

  9. Created date

I removed a company or contact by mistake

Add it back from the master Target Companies or Target Contacts page if it is still available in your workspace.

If needed, select the record and add it to the Target List again.

I do not know whether to start with companies or contacts

For most B2B workflows, start with companies.

Choose the companies that match your ICP, then source or select contacts who match your personas.

Start with contacts when your motion is persona-led or when you already know the exact people you want to engage.

FAQ

What is a Target List?

A Target List is a focused audience that brings together companies, contacts, workflows, campaigns, files, and notes.

Are Target Lists required?

Target Lists are the main way to organize companies and contacts before campaign execution.

What is the difference between Target Companies and Target Lists?

Target Companies are the businesses available in your workspace. Target Lists organize selected companies into a specific GTM audience.

What is the difference between Target Contacts and Target Lists?

Target Contacts are the people available in your workspace. Target Lists organize selected contacts into a specific GTM audience.

Can a Target List have companies but no contacts?

Yes, but it may not be campaign-ready. Most campaigns need contacts.

Can a Target List have contacts but no companies?

Contacts usually include company context when available, but you should still review company fit before launching campaigns.

Can I import companies into a Target List?

Yes. Use Import Companies and the CSV template when available.

Can I import contacts into a Target List?

Yes. Use Import Contacts and the CSV template when available.

Can 1eyeᴬᴵ source companies for a Target List?

Yes. 1eyeᴬᴵ can source companies based on ICPs.

Can 1eyeᴬᴵ source contacts for a Target List?

Yes. 1eyeᴬᴵ can source contacts based on personas.

Can I build a Target List from signals?

Yes. You can select companies or contacts from signal activity and add them to a Target List.

Can I add the same company to multiple Target Lists?

Yes. A company can be used in more than one list if it fits multiple GTM motions.

Can I add the same contact to multiple Target Lists?

Yes. A contact can be used in more than one list if they fit multiple campaigns or segments.

Can I remove companies from a Target List?

Yes. Select companies inside the list and remove them from that list.

Can I remove contacts from a Target List?

Yes. Select contacts inside the list and remove them from that list.

Does removing a company or contact delete it from the workspace?

Removing a record from a Target List removes it from that list. It does not necessarily delete it from the workspace.

Can I export a Target List?

Yes. You can export companies or contacts from the current view.

Should I filter before exporting?

Yes. The export reflects the current view, so filter first if you want a focused export.

How do Target Lists connect to campaigns?

Campaigns use Target Lists as the audience for outreach.

When is a Target List ready?

A list is ready when the companies and contacts are reviewed, relevant, enriched as needed, not excluded, and usable for the campaign channels you plan to use.

Next step

Next, go to Campaigns Overview to understand how 1eyeᴬᴵ uses target lists to launch contextual outreach across channels.

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