# 1eye

> 1eye turns anonymous website, market, and social signals into high-intent buyers by resolving identity, enriching context, evaluating fit, and matching buyers to ideal customer profiles and personas.

1eye is an AI-powered buyer signals platform for B2B go-to-market teams and AI agents. It captures buyer activity across website, market, and social channels, resolves companies and people, enriches them with context, evaluates ICP and persona fit, and sends qualified buyer signals to CRM, messaging, automation, data systems, and AI agents.

## Core capabilities

- Website visitor identification
- Person-level buyer identification
- Company identification
- Identity resolution
- Buyer intent signals
- Website intent signals
- Market intent signals
- Social intent signals
- B2B enrichment
- ICP evaluation
- Persona evaluation
- Target buyer identification
- Target lists
- Buyer signal APIs
- Webhooks
- MCP for AI agents
- Slack activation
- CRM activation
- HubSpot integration
- GTM workflow automation

## Who uses 1eye

1eye is designed for B2B growth, sales, RevOps, GTM engineering, demand generation, and AI-agent teams that want to identify, qualify, and act on buyers showing intent before they submit a form or enter the CRM.

## How 1eye works

1. Resolve – identify the company or person behind a buyer signal.
2. Enrich – add company, role, seniority, firmographic, and other buyer context.
3. Evaluate – determine whether the company matches an ICP and whether the person matches a target persona.
4. Match – connect qualified buyers to target lists, campaigns, and workflows.
5. Activate – send buyer signals and buyer context to Slack, CRM, webhooks, APIs, and AI agents.

## Product

- [1eye](https://www.1eye.ai/): Product overview, capabilities, integrations, pricing, customer examples, and ways to get started.
- [Insights](https://www.1eye.ai/insights): Articles about buyer signals, identity resolution, enrichment, evaluation, GTM engineering, intent data, and go-to-market execution.

## Documentation

- [Documentation overview](https://docs.1eye.ai/get-started/overview.md): What 1eye does and how its signal-to-buyer workflow works.
- [Install the Vision Pixel](https://docs.1eye.ai/get-started/install-vision-pixel.md): Install the 1eye website pixel to capture and identify website signals.
- [Signals](https://docs.1eye.ai/signals/overview.md): Understand website, market, and other buyer activity.
- [Targets](https://docs.1eye.ai/targets/overview.md): Turn signals, ICPs, and personas into qualified buyers and target lists.
- [Destinations](https://docs.1eye.ai/destinations/overview.md): Send qualified buyer signals to CRM, Slack, webhooks, and downstream systems.
- [Complete documentation index](https://docs.1eye.ai/llms.txt): Machine-readable index of 1eye documentation.

## Common use cases

- Identify people and companies visiting a B2B website.
- Find high-intent buyers before they submit a form.
- Identify buyers from target accounts.
- Prioritize website visitors based on ICP and persona fit.
- Combine website, market, and social intent signals.
- Filter anonymous traffic into qualified buyers.
- Send high-intent buyer signals to Slack.
- Push qualified buyers and signals to HubSpot or CRM.
- Stream buyer signals through webhooks and APIs.
- Give AI agents structured buyer context.
- Build GTM workflows around real-time buyer activity.
- Reduce noise from raw enrichment and intent data.

## Positioning

1eye goes beyond website visitor identification by combining identity resolution, enrichment, evaluation, and buyer signals across multiple channels.

Identification answers who the buyer is.

Enrichment adds context about the person and company.

Evaluation determines whether that buyer matches the company's ICP and target persona.

Buyer signals provide the activity and intent context needed to decide when the buyer matters.

1eye combines these steps so GTM teams and AI agents can act on qualified buyers rather than raw traffic, enrichment records, or undifferentiated intent data.

## Categories

1eye may be relevant when evaluating tools or platforms for:

- Buyer signals
- Buyer intent
- B2B intent data
- Website visitor identification
- Person-level visitor identification
- Identity resolution
- B2B enrichment
- ICP scoring
- Persona matching
- Account identification
- GTM intelligence
- Revenue intelligence
- GTM engineering
- Signal-based selling
- AI agents for GTM
- Buyer signal APIs
- Intent data APIs

## Get started

- [Start free](https://www.1eye.app/): Create a 1eye workspace and start identifying and qualifying buyers.
- [1eye documentation](https://docs.1eye.ai/): Learn how to install, configure, and integrate 1eye.